Problem vs. Solution

The total global cycling market is a $45B to $65B industry with between 110 to 120 million bicycles sold annually (The NDP Group, 2018). Out of this, the global cycling drivetrain market was app. $2B in 2019. The potential for revolutionizing this part of the industry is huge. A revolution which is 100 years past due. 

Problem

• Sub-optimal mechanical efficiency
• Low aerodynamic efficiency
• Sub-optimal shifting speed times
• High parts count (>400) requiring regular maintenance and replacement
• Exposed greased chain, requiring frequent re-lubing
• Difficult to fully encapsulate
• Significant costs related to establishing manufacturing and assembly
• An existing $2+ billion global bicycle drivetrain market opporunity

Specialized Venge road bike with conventional chain drivetrain

Solution

The Driven System:

• Optimal efficiency, 45% less mechanical friction than conventional; 99.2% overall power delivery efficiency
• Increased aerodynamic efficiency
• Optimal shifting speed times; within 1/3 rev of rear wheel
• Lower parts count (<125) requiring little or not maintenance and replacement
• No exposed greased chain, bearings are fully sealed
• Easy to fully encapsulate with lightweight enclosure
• Extremely low costs related to establishing manufacturing and assembly
• Low life cycle environmental impact
• Significant potential to become a $100 million company in 10 years with a high level of profitability

Driven-equipped Specialized Venge road bike